Joray Watermelon Fruit Roll (SA18840)

Joseph Shalhoub & Son, Inc. is a fourth-generation, family-owned business that has been a pioneer in the natural fruit snack industry. Founded by Louis Shalhoub, who invented the fruit roll, the company has built a legacy of creating high-quality, wholesome snacks made from 100% real fruit. Louis's innovative approach led to the creation of the fruit roll—a revolutionary product that remains a beloved and iconic treat today. The Shalhoub family has upheld a commitment to quality and craftsmanship, using cold-processing techniques to ensure the purest flavors and nutrients are preserved in every product. Over the years, Joseph Shalhoub & Son, Inc. has grown from its roots as a small family business into a trusted name in natural snacks, still dedicated to providing healthy, delicious products that reflect their founder's vision and passion for excellence.